Read This or Die
What would you do if someone said that to you?
Truth is…
It was one of the most dramatic headlines ever written.
It was followed up with…
Today you have a 95 percent chance of eventually dying from a disease or condition for which there is already a known cure somewhere on the planet.
The editor of alternatives would like to free you from that destiny.
So how could this be applied to other businesses?
How about a hairdresser?
Read This or Your Hair Will be Wrecked Before You Hit 60
Or a personal trainer…
Read This or You’ll Spend Hours More Time in the Gym, for Less Gains
Or for a supplement company like Greg Geremesz runs at VitaSupreme…
Read This or You’ll End Up Low in Vitamin D, Which Can Set Off LIST PROBLEMS
See how this works?
So what will happen to your client if they don’t use your product or service?
Could you feature this in the headline?
P.S. If you enjoyed this headline hack…
There’s 100 more in my 101 Headline Hacks report, which is based on real experience from writing over 9,127 subject lines for emails – and seeing split-test results over a period of over 14 years.