Recently, I dove into Keith Cunningham’s “The Road Less Stupid.”
A gem of a book, and it introduced me to a concept that, while not entirely new, was certainly underutilised in my routine: “Thinking Time.”
Sure, I think a lot.
When crafting copy, strategizing in meetings, or planning my week. But setting aside dedicated, conscious time just to think?
That was a revelation.
You see, my most significant breakthroughs have all been birthed from moments of deep reflection. Like when it hit me that I should be selling through people, not just to them.
That single insight led to a networking strategy that’s netted me hundreds of thousands in sales. So, how does one harness the power of “Thinking Time”?
It’s straightforward. Sit. Pose a question. And with a pen and pad in hand, let the answers flow.
For instance, I once asked,
“How can I scale my business to seven figures while working less and staying healthy?” The insights from that one hour of thinking were gold. But here’s the kicker: If you’re not consciously setting aside this time, you risk getting trapped in an echo chamber, recycling the same ideas.
That’s why many of us turn to coaches or consultants.
They offer fresh perspectives, like when John Bertone introduced me to the magic of email marketing with a lead magnet about two decades ago.
Or when Matt Fury’s teachings inspired a decade of consistent daily emails.
Make no mistake, having an expert in your corner is a game changer.
If you’re looking to supercharge your lead generation and need a seasoned professional to guide you, let’s chat.