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Scott Bywater - copywriting that sells

5x Easier, Prioritise This 2024 Marketing Strategy

By Scott Bywater / January 12, 2024 / 0 Comments

Welcome to 2024…  Something to consider this year: in a world buzzing with marketing hacks and trends, it’s easy to get swept away by the latest shiny object.  However, sometimes, the most potent strategy is a classic one…   The reality is that it’s five times easier to sell to an existing client than to acquire […]

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Do you get incredible results for clients and fail to showcase them?

By Scott Bywater / November 15, 2023 / 0 Comments

The before / after ad opening is not relegated to weight loss, and those in “visual” industries. Think about it: what everyone wants when they buy a product or service is to go from where they are to where they want to be. i.e. let’s say you offer SEO as a service like Peter B Butler from […]

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